Sanjay Mohan | www.tyroo.com
What do you do?
I lead the global mobile publisher alliances at Tyroo Mobile (Performance Ad-tech company)
What do you see as the biggest opportunity in your industry?
Location based advertising
What impact will changes in your industry have on consumers? the world?
Profound, in terms of who marketing is done
What is your biggest goal right now?
Getting more mobile pub partners and growing their business/revenues
What kind of support or types of people do you need to accelerate your success?
Innovative people thinking out of the box
What makes you or your work different from everybody else?
We deliver clear and predictable ROI for our advertisers via our performance based mobile advertising models